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Bel Air Center For Addictions

Bel Air Center For Addictions

WEBSITE
Creating a virtual resource for those struggling with the disease of addiction, this website includes custom design, illustration and voiceover with the inclusion of social media and virtual patient stories.

Bel Air Center For Addictions

PRINT ADVERTISING
The print advertising was designed to encourage the target audience to “reclaim your life” and view addiction as a disease, not a lifestyle.

Bel Air Center For Addictions

PRINT ADVERTISING
The print advertising was designed to encourage the target audience to “reclaim your life” and view addiction as a disease, not a lifestyle.

Bel Air Center For Addictions

TELEVISION ADVERTISING
Focusing on the personal and emotional side of addiction, the “I’m not an addict. I’m a runner.” commercial depicted how the path leading to addiction can affect anyone. The award-winning commercial encourages viewers to reclaim their life through treatment with Dr. Lee Tannenbaum. In support of the spot, we conducted the media planning and placement, as well as full creative production including script writing, talent management, shooting and post production.

Bel Air Center For Addictions

MARKETING MATERIALS
For use at seminars, small groups and one-on-one meetings with patients, we developed a suite of marketing materials including brochures, stationery, a folder and one-sheets. These materials help explain the complicated nature of addiction, with a focus on the available treatment options, in a visually appealing and easy-to-understand manner.

Bel Air Center For Addictions

MARKETING MATERIALS
For use at seminars, small groups and one-on-one meetings with patients, we developed a suite of marketing materials including brochures, stationery, a folder and one-sheets. These materials help explain the complicated nature of addiction, with a focus on the available treatment options, in a visually appealing and easy-to-understand manner.

Bel Air Center For Addictions

PATIENT STORIES ILLUSTRATIONS
Pieces were created with the intention to empower and encourage the patient through its simple and straightforward design. Custom illustrations were created with personas which represent real patient stories and share how addiction can effect normal people like business owners and moms, not just the junky on the street.

Bel Air Center For Addictions

PATIENT STORIES ILLUSTRATIONS
Custom illustrations were created with personas which represent real patient stories and share how addiction can effect normal people like business owners and moms, not just the junky on the street.

Bel Air Center For Addictions

ED NORRIS RADIO ENDORSEMENT
Through an advertising schedule, our team worked with Baltimore radio personality Ed Norris for live, on-air endorsements during his show. Each spot included unique talking points encouraging anyone struggling with the disease of addiction to seek help with Dr. Lee Tannenbaum.



210 Archer Street, Bel Air, MD 21014 | (p) 410.836.7180 | (f) 410.836.0186
13750 Arnold Drive, Glen Ellen, Sonoma, CA 95442 | (p) 707.935.1377 | (f) 410.836.0186
348 E. Olive Avenue, Suite E, Burbank, CA 91502 | (p) 818.736.5696 | (f) 410.836.0186