Katie MacNichol
Director of Strategic Marketing
Verbal Team

Follow Katie on:

  • Loves Ravens games with family and friends

  • Spends the holidays with family

  • Her honeymoon in Turks and Caicos

  • Her two favorites - engagement ring and wine

  • Her newest addition, Cameron Ford MacNichol

About this Bright Light

Katie is a strong advertising and marketing professional with over seven years of experience in communications. As Director of Advertising, Katie conducts media planning and placement in radio, television, print, digital and out-of-home. This includes media negotiations, placements, creative development, trafficking, monitoring and reporting. Katie also works with the Visual team to develop concepts and copy for advertising and marketing materials, including brochures, posters, social media, newsletters, marketing plans, websites and other collateral.

When she’s not building plans and evaluating media options, you can find Katie spending time with her husband and baby boy, Cameron, catching rays on the beach or cheering on the Ravens during football season.
  • Education

  • Towson University, Bachelor of Science, Mass Communication concentration in Public Relations and Advertising
  • Johns Hopkins University, Master of Arts, Strategic Communications
  • Associations

  • American Advertising Federation
  • Awards

  • Public Relations Society of America Best of Maryland Award
  • Telly Bronze Award
  • Communicator Award
  • Webby Award
  • Public Relations Society of America Maryland’s 2009 New Professional of the Year
  • Public Relations Society of America Thoth Award, National Capital Chapter

210 Archer Street, Bel Air, MD 21014 | (p) 410.836.7180 | (f) 410.836.0186
13750 Arnold Drive, Glen Ellen, Sonoma, CA 95442 | (p) 707.935.1377 | (f) 410.836.0186
348 E. Olive Avenue, Suite E, Burbank, CA 91502 | (p) 818.736.5696 | (f) 410.836.0186