Since we care about your brand and want to keep you updated with pertinent industry information, we wanted to make you aware that all Facebook Business Pages will automatically switch to the ‘Timeline’ interface on March 30, 2012. All business pages will utilize a new format, with special features, including:
- Square profile photo format for your logo, different size profile pictures should be adjusted so that they do not get cut off by dimension restrictions
- An area for a ‘cover photo’ at the top of your page, this can be customized
- Areas to promote sections of your page including photos, likes, videos and custom pages/apps
- Timeline of your wall posts, allowing users to scroll through the months and years your page has been present
In addition, businesses can choose to show the most important features of your page first and choose the order of your apps and page information. The timeline allows businesses to ‘star’ certain posts for a wider view and to ‘pin’ certain posts to the top of your page, allowing viewers to see what is most important.
The administration panel will also allow you to manage features, notifications and insights in one place.
We hope you’ll find the new format provides you with additional ways to connect you’re your audience and further your brand. If you find that the new Timeline transition doesn’t fit into your timeline of planned Facebook updates, please let us know and we’ll be glad to provide a proposal for assistance. We’re experienced in the new timeline platform and can help your business capitalize on the updated Facebook features for your brand and business page. A. Bright Idea will help businesses manage this transition to ensure a smooth and clean platform to maintain your relationship with Facebook followers.