A. Bright Idea also opened its second Bel Air office building on George Street, adjacent to the agency’s headquarters on Archer Street. The new building opens amidst community growth, as the corridor becomes a welcoming neighborhood and business community, supporting the vibrant downtown and opportunities stemming from the completion of BRAC in Harford County.

The expanded physical space allowed for A. Bright Idea to grow its creative talent as well, adding eight new staff members, including:

  • Lissa Tilley, Administrative Assistant and Client Coordinator
  • Lisa Morris, Junior Marketing Specialist
  • Antonio Jara, Graphic Production Specialist
  • Deborah Scott, Graphic Production Specialist
  • Jason Wojcik, Graphic Designer
  • Sandra Heitzer, Graphic Designer
  • Bradford Pratt, Audio/Video Engineer
  • William Gamble, Custom Fabrication Specialist

 

A. Bright Idea also promoted several staff members, including:

  • Cobey Dietrich to Vice President of Advertising and Marketing
  • Melissa Mauldin to Director of Advertising and Marketing
  • Katie Mercado to Assistant Director of Advertising and Marketing
  • Jill Dombroskie to Assistant Director of Graphic Services
  • David Wells to Multimedia Manager and Marketing Specialist
  • Eric Bach to Multimedia Specialist and Designer

As many of you know, A. Bright Idea is expanding its creative services to Northern California and is busy setting up our West Coast office this week. The ABI team will enjoy some new digs in Sonoma, inside the village  of Glen Ellen. We are happy to announce a new relationship with Peter Mathis Wines of Sonoma.  The A. Bright Idea creatives have just completed a new label redesign of the Peter Mathis Sonoma Valley Grenache and are working on some new projects for this boutique winery.

This weekend, T.J. and I were honored to attend an exclusive wine event, “The Cult Cab Party,” benefiting the Sonoma Valley Teen Center.  A. Bright Idea supported the evening by creating several pieces of collateral materials promoting a vertical tasting of some Sonoma and Napa Valley’s legendary wines including Beringer Private Reserve, Chateau Montelena, Dunn and Spottwoode. Guests included Ed Sbragia, former rock-star winemaker at Beringer and now owner and winemaker at Sbragia Family Vineyards, Dick Arrowood from Arrowood Vineyards and Winery,  Philippe Thibault of Chateau St. Jean in Sonoma and other local VIPs.

As for A. Bright Idea’s new expansion on the Golden Coast, Bel Air, Maryland and Sonoma, California may be on opposite parts of the country  but are more similar than you might expect.  It was these similarities that drew us to the area (not to mention our love     of wine) and what made us decide to expand our business services on the West Coast and put down stakes in “real wine country”. Both areas offer rich agricultural history and take pride in small, family-owned farms and businesses passed down     through generations.

Sonoma Plaza and Downtown Bel Air are small, but thriving hubs of activities with restaurants, boutiques , government buildings, festivals and Farmer’s markets.  Sonoma County, California  and Harford County, Maryland are both rich with history and made up of small nearby towns and cities like Healdsburg, Glen Ellen, Petaluma, Sebastopol in California to Bel Air, Havre de Grace, Aberdeen in Maryland. It’s a quiet and safe place for families, where you know many of the people walking down the street and you do more than just wave and nod, you stop and catch up or reminisce and time stands still for just a moment.

These areas are in a state of metamorphous. The once quiet, rural and agricultural regions are being transformed. Sonoma is becoming a lifestyle destination and Harford a busting suburb supporting military growth as a result of Base Realignment and Closure.  However, with change, they retain their history and quaint charm that make people want to call it home.

We’re lucky that we can work and live in both locations.  We can truly call both places on either cost HOME!